Sony launches Christmas for You campaign

Posted: October 23, 2012 in Tech
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Spreading holiday cheers – Sony Philippines is getting into the holiday spirit this year by giving back to all who matter.

Christmas is a’coming, and what better way to add a dusting of decadence to your festive period, than by indulging and giving in to your desires in this season’s collection by Sony to your wish list – a plethora of products for the pickiest of person, with budgets to suit everyone.

Dubbed as “Christmas for You”, this year’s campaign acknowledges the importance of giving back this holiday season, a simple, but timeless and strong human emotion, which is especially pronounced during the giving season that is Christmas.

Sony’s recent event at the chic and opulent Opus restaurant and lounge was nothing less than magical – a Yuletide kick-off that was truly an affair to remember.

“This Holiday season, Sony want Filipinos to make their wish list come true and share their love in style not only with products that are technologically advanced, but can enhance how people live, making life easier,” says Sony Philippines Managing Director, Yasushi Asaoka.

Sony’s connected world, offers a variety of products that can:


The launch of Christmas for you highlighted this season’s collection which include the BRAVIA 4K LCD, the largest 4k at 84-inch and stunningly rich visuals from the HX955 and the EX slim and light TV which brought viewers into the action like never before.


To touch – this is what our hands were made to do.  Sony recently showcased their fresh concept of Touch PCs via its 2 new models the VAIO Tap 20 & the VAIO Duo 11 – a family tabletop PC and a handy laptop & tablet in one.

Also on display is the ultimate in mobile entertainment & the heart of Sony’s product convergence – the newest line of Xperia smartphones.  The star of the moment is James Bond’s personal choice, the new Xperia TX.


Experience your perfect soundtrack with the new range of Walkman digital music players, highlighting the F & E models.  Even this season’s line-up of headphones and speakers like the MDR-1 are designed for supreme listening experience.

And for that cuteness overload, Sony collaborates with Sanrio’s famous cat, Hello Kitty, bringing everyone an exciting world of ultra-detailed hi-fi sound.


Capture stunning photos with Cyber-shot’s newest RX100 and WX100 and the newly launched A99, the pinnacle of Sony’s professional digital imaging technology.  Consumers should look out for and indulge into these technological marvels

Experience, Engage, Explore

“Sony Philippines has definitely been a brand that Filipinos has come and continue to love over the years. This Christmas, we want to give back the love by enabling them to bring home the Sony that they have been wishing for,” ends Asaoka.

Guests were treated to a kaleidoscope of visuals with all the coolest gadgets on display for touch & try, indulging this season will be easy with Sony’s connected world.

Sony’s Christmas for You Campaign will run from October 19, 2012 to January 20, 2013.

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